Understand
See how every location is seen, and how you compare
Akili reads reviews, social posts and AI search answers about you and your competitors, then turns them into one brand perception score per location with Akili Lens™, so you can compare yourself with any competitor.
You vs closest competitor
Brand perception score by dimension, last 30 days
Brand perception
See how customers rate you on trust, quality, service, value and digital experience, at every location.
Competitor insights
Know where you are winning or falling behind against your closest rivals, and spot the trends rising in your category.
Top issues
The issues costing each location revenue and customers, ranked by their expected impact.
AI search visibility
See how ChatGPT and other AI assistants describe your brand, and what to change to show up better (GEO).
Respond
Reply to every review, in a human voice
Akili brings every review into one inbox and writes a different reply for each one, in your brand voice. Your team approves it and sends it.
See reviews and repliesGoogle review, Clerkenwell
2 stars, 3 hours ago
Waited 25 minutes for two coffees on Saturday morning. Staff were lovely but clearly short-handed. Won't be back at the weekend.
Draft reply
Tone: ApologeticThanks for telling us, and I'm sorry about the wait on Saturday. You're right, we were short-handed. We've added a second barista for weekend mornings from this week, so do give us another try. The Bramble and Rye team, Clerkenwell
Illustrative example
Review inbox
Every review and comment from every platform in one place, filtered by location.
AI-drafted replies
A different reply for every review, written around what the customer said. Edit, approve and send.
Reply tones
Pick a ready-made tone such as Friendly or Apologetic, or add custom tones for your brand.
Reply rate
See how many reviews get a reply, for the whole brand and for every branch.
Akili TrueTwin™
Validate decisions before they reach your customers
Akili TrueTwin™ builds AI digital twins of your customers from what real people say and do: public reviews, social posts, demographics, and your own surveys and customer data. Ask them about a menu change, a price rise or a new campaign, and get answers in minutes, each backed by the evidence behind it.
Weekday commuter, 25 to 34
Digital twin built from 4,200 reviews and your survey data
Would a £1 coffee add-on with breakfast change where you stop on the way to work?
Probably, if it doesn't slow me down. I already skip you on busy mornings because the queue is too long. Fix the wait and the deal does the rest.
Illustrative conversation
Built from real customer data
Public reviews and social posts, combined with your own surveys and customer data.
A focus group in minutes, not weeks
Ask one twin or a whole group and compare their answers side by side.
Every answer shows its evidence
See the quotes and data behind each answer, and how confident the twin is.
Customer surveys
Ask real customers too, on your website, by email or in store. Answers feed your scores.
Report
Keep leadership and every location on the same page
Akili turns what customers say into reports people actually read: a monthly Achilles Heel report with your biggest weaknesses and the evidence behind them, and a weekly digest that tells leadership what changed and why.
Achilles Heel report, September
Your top three weaknesses across all branches
Slow service at lunch
Clerkenwell, Soho and Leeds
Cold welcome at the door
Manchester and Leeds
Bookings not confirmed
All London branches
Estimated impact if fixed
Illustrative data
Achilles Heel report
Your top three weaknesses each month, with the customer evidence behind them.
Leadership digest
A weekly email that tells leadership what changed and why.
Location and region views
Cut every report by location, region or brand, so each manager sees their own.
Works with Akili Operations
Intelligence finds the problem. Operations gets it fixed.
Send what you learn straight to Operations as ranked fixes for every location, then track whether they worked.
Secure by design
GDPR compliant and hosted on Google Cloud in the UK or EU, so your customer data is in safe hands.
The whole team, not just head office
Give location managers, regional leads and your agencies access, so everyone works from the same view.
Insights
Guides to understanding what customers say
Customer insightHow to measure brand perception for a restaurant or café chain
A practical way for café and restaurant groups to measure brand perception by branch: the five dimensions to score, where the data comes from, and a worked scorecard.
Customer insightWhy one branch drags down your whole brand rating, and how to find it
How one weak branch pulls down a multi-site brand's rating, why the group average hides it, and a simple method to find the branch that's costing you most.
Customer insightHow to track Google reviews across every branch
A step-by-step method for multi-site brands to track Google reviews branch by branch, the measures to watch, and where spreadsheets stop working.
